MAHI TAAPOI

Sustainable Tourism Development

 
 

Peter Phillips is currently one of three directors of Arawai Ltd, a limited liability company with charitable status registered in New Zealand (No. CC34144).  Arawai operates the waka hourua (double-hull voyaging canoe) Te Aurere from the Voyager New Zealand Maritime Museum in Auckland. 

Peter is applying almost 20 years experience in tourism as Director of Development and Marketing.  Tasks he has undertaken include:

Pro Bono support for Arawai Ltd  

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Copyright Mahi Taapoi, 2008-12.  All Rights Reserved. 

Mahi Taapoi is the specialist tourism development arm of Dialogue Consultants Ltd, Auckland and Wellington, Aotearoa-New Zealand

  1. BulletPrepared a business plan and a marketing plan

  2. BulletDesigned and developed the product offering for regular tourism sails as well as team building and custom sail options (including run sheets)

  3. BulletPrepared an application for Qualmark, New Zealand’s quality assurance system

  4. BulletPrepared the Health and Safety policy

  5. BulletDesigned and developed the company’s website

  6. BulletDesigned and managed the production of collateral including logo, tee shirts, postcards, rack cards, etc.

  7. BulletDeveloped working relationships with the Regional Tourism Organisation (ATEED)

  8. BulletPrepared a web-based customer satisfaction survey

  9. BulletDeveloped a simple no-cost, web-based booking system

  10. BulletMaintained a Facebook page for the company (including photos of sails for clients)

  11. BulletFormalised an agreement with an Inbound Operator for selected marketing services

Click here for the Arawai website for more information.

Click here to download an information pamphlet